The handheld has been neglected by Sony, says Jack Tretton

In an interview, Jack Tretton, former head of the PlayStation US division, looked back on the PlayStation Vita era. Tretton was critical of him here and accused his former company of just neglecting handheld support.

In an interview conducted by Axios, Jack Tretton, who served as CEO of PlayStation US from 2006 to 2014, shared some of his plans for the future and revealed that as current CEO of PowerUp Acquisition, his goal is… taking over a game company in the next 15 months.

We have more details on this subject and the corresponding statements from Tretton here summarized for you But Tretton didn’t just talk about his future. At the same time, he recalled the portable PlayStation Vita that failed commercially and criticized Sony Interactive Entertainment for the fact that, in his opinion, the portable computer was just neglected, which ultimately led to the failure of the ambitious project.

According to Tretton, at least in theory, thanks to the PlayStation Vita’s concept and advanced technology, all the ingredients for commercial success were in place.

Sometimes, according to Tretton, you have to make sacrifices

“There were certainly technologies that I thought were good but just didn’t have the level of support that they needed,” Tretton said, also referring to the semi-successful 3D feature that Sony Interactive Entertainment named after he left the company and left it. pretty fast. In his opinion, to establish such technologies, decision makers must be willing to take certain risks or make sacrifices.

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Tretton continues: “So you develop new technologies to introduce to industry and consumers. But do you have the marketing budget to really get the message across? Do you have the funds to support developers to create games to support this initiative? And sometimes you’re born with a new technology and you expected it to catch on.”

By the way, Tretton’s criticism of the PlayStation Vita is not new. Back in 2017, Tretton witnessed the commercial failure of the handheld, which in his opinion was also due to the fact that the handheld might have been released a bit late, leaving the field to the Nintendo 3DS.

Source: Video Game Chronicle

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